8/19/09

The GOOD, The BAD, and the OBVIOUS!


10 Good things about Cloverfield:

10. Monster Movie! Yay!
9. Lots of action and destruction!
8. Plenty of creative elements.
7. The mystery.
6. Believable story line.
5. Great soundtrack and end theme.
4. Record-breaker for theatrical release, weekend take, worldwide view, and DVD/Blu-ray sales!
3. The majority of those who have seen the film actually like it enough to vote a 7.5 on IMDb, and a 77% rating on the Tomatometer.
2. The first original American monster! (King Kong was dragged from Africa, and was more of a big monkey than a monster.)
1. The initial teaser/trailer and the viral marketing that followed.
(I don't think anything ever again will top what this team has done for the promotion of this movie.)


10 Bad things about Cloverfield:

10. The shaky cam, combined with the fact that HUD didn't know how to use it properly or when to turn it on and shut it off. Many viewers of the film actually became ill watching the movie!
9. Viewers unfamiliar with the viral were put off by much of the "mystery."
8. Viewers familiar with the viral were put off by the lack of any elements of the viral in relation to the film.
7. The movie was too short, and the end credits were too long.
6. While the film was very original, it still stuck to the same basic principals of a standard monster movie: i.e. Love interest; monster arrives; destruction ensues; military arrives; everybody runs; people we actually care about die one by one (in an orderly fashion); military questions its own methods of attack; military vehicle gets squashed with military personal on board; hero/heroin almost get away then find themselves face-to-face with said monster; kissy-kissy ending.
5. Nothing truly explained in the end.
4. The whole Ethan Haas crap, which many people began to follow and got bored with and then blamed the whole thing on the confusing Cloverfield viral and then just gave up, went to see Cloverfield and became even more confused!
3. The teaser/trailer stirred up just enough interest, but failed to mention there was not even a movie made! The date became a HUGE part of the viral, but, had the producers NOT locked themselves into a release date, and instead gave the movie a title (or something), they could have ironed out any inconsistencies involved with a break-neck work schedule and a half assed movie ... See: STAR TREK.
2. The title.
1. TIE: Any 9/11 references made by the media!
And ... The HATERS.


10 Obvious things about Cloverfield:

10. It's a MONSTER MOVIE! Get over it!
9. This is truly America's first "original" monster. Look it up.
8. While the title "CLOVERFIELD" makes little or no sense, it's been forever ingrained into the viewing audiences memory for life.
7. The originality of the film far exceeds any film before it. The nay-sayers scream "Godzilla vs Blair Witch" ... But, I beg to differ ... Blair Witch used several cameras, and Godzilla stands alone amongst any other monster movie ... Nothing will ever take Godzilla's crown away ... not even King Kong or MechaGodzilla!! (wiki it)
6. Formula, formula, formula ... Just like real estate. Cloverfield is a movie of "our time." Again, google, wiki, whatever ...
5. If you actually listened to the dialog, the parasites were dragging their victims to the monster for FOOD! The parasites lived off the monster ... the monster was too big; knocked too many buildings down; scared the sh!t out of everyone (including the military!!), but it was the parasites that kept it fed!
4. The movie was too short, and due to all the confusion during the viral faze (and a "set-in-stone" release date!), became entangled into something that it could NOT pull itself out of.
3. The three words I learned on my first day in film school: "Use the tripod." Yeah, the film was supposed to be as realistic as possible ... But, at the time of shooting, image stabilization is included in all consumer brand video camera devises.
2. Video camera batteries last for HOURS!!! This footage was only 84mins long, due to the fact the the tapes used in consumer model cameras max out at 90mins!
1. The original video footage was obviously converted to an SD card for "longevity."

The scariest component of the film?
Even if the monster is dead, the parasites continue to pull humans away from reality and "infect" them if they are attacked!

Do we need a sequel? No.
But, if America has found a new monster in Cloverfield, we need more to feast on.

      Nuff sed




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